Adam focuses on understanding what works, why, and how. This involves running surveys of SMEs or managing trials of our programs to evaluate their success.
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Adam Hardy
Head of Research & Insight
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Alex Hicken
Strategic Operations Lead
Alex designs and builds systems to enable the partnerships team to excel. She enjoys using her scientific background to test and learn new process automation.
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Amber Rees
Customer Success Coordinator
Amber is part of the delivery team for The Productivity Programme focuses on ensuring that all participants have an enjoyable and enriching experience.
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Anna Drummond
Head of BtB Lab
Anna’s job is all about finding the sweet spot where a partnership with Be the Business helps unlock a corporate’s strategic goals and benefits SMEs across the UK.
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Anthony Impey
CEO
Anthony is always looking to apply his skills as an entrepreneur to find opportunities for us to innovate and grow so that we can help even more business leaders transform their productivity.
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Angela Veljanoska
Marketing Executive
Angela contributes to our social media presence and the creative aspects of BtB. Her role involves crafting compelling content to increase external awareness of our company.
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Becky Nelson
Customer Success Lead
Becky oversees the delivery of all our programmes. She is focused on the customer experience and making sure that people get the most from their time with us.
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Denica Lundberg
Enterprise Partnerships Senior Manager
Denica views the world in Venn diagrams and is always looking for the perfect win-win collaboration. Her work with partners is focused on driving economic recovery.
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Eilidh McDade
Marketing Manager
Eilidh makes sure that SMEs in the UK know what we have to offer through our socials, newsletters and digital outreach. She helps to come up with creative marketing solutions to serve the organisation and highlight our best work.
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Fiona Krasniqi
Senior Policy & Public Affairs Manager
Fiona leads on our public affairs and policy efforts. From ensuring we engage with MPs to planning events that put SMEs front and centre, she gives businesses a voice.
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Gabija Marcinkeviciute
L&M Administrator
Gabija manages Advisory Boards and Productivity Programmes, acting as the main liaison for participants. She oversees meeting coordination, note-taking, and action implementation for successful initiative delivery.
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Holly Midwinter
Customer Research and Insights Manager
Holly listens to our customers so we can confidently say: "We know what’s keeping business leaders up at night and what support would help them sleep better."
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Ioana Axinte
Product Manager
Ioana's diverse background spans corporate, business, and educational sectors. She thrives in navigating uncertainty, allowing her to empathize deeply with her audience. This enables her to design products and launch innovative solutions that leave a lasting impact.
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Ioana Jago
Project Manager
Ioana supports her team by scoping projects, assessing their alignment with our company's purpose, and forming high-performance cross-functional teams to maximise impact while minimising complexity..
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Jitka Drahotska
Course Administrator
Jitka helps deliver the Click Start London project, a digital skills course for young professionals that promotes social mobility and connects young people with the UK's apprenticeship providers and SMEs.
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Joe Scott
Customer Success Coordinator
Joe's role as a Customer Success Coordinator is to help our Volunteers and Customers access everything that our Productivity Programme has to offer.
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Josh Sheppard
Senior Evaluation & Insights Manager
Josh has conducted several pieces of important research, in particular on the impact of coronavirus on businesses. He also works closely with corporate partners on a number of projects.
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Laura Parker
Enterprise Partnerships
Laura is in our Partnerships team, working with clients and prospects to help make the Be The Business programmes accessible to more people.
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Lucy Brown
L&M Administrator
Lucy is responsible for ensuring that our SMEs and volunteer board members have a smooth and enjoyable journey with Be the Business
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Maarja Toomsalu
Customer Success Coordinator
Maarja is focused on ensuring that our programme participants have a smooth and enjoyable experience – making sure issues are resolved and plans are delivered.
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Rebecca Clifton
Senior Lead - Partner Delivery
Rebecca makes sure we deliver on what we promise. She ensures that product delivery is excellent and that Be the Business delivers a high-quality experience for our partners working with us to transform UK productivity..
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Shazana Madarbukus
L&M Administrator
Shazana ensures that everyone has a brilliant board programme experience.
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Sheena McDermott
Head of Product
Sheena is responsible for finding ways to get businesses sharing insight and the smooth running of our programmes.
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Simisola Adedeji
Strategic Partnerships Manager
Simi focuses on developing dynamic corporate and grant partnerships for Be the Business Labs, dedicated to spearheading impactful practitioner-led research aimed at enhancing SME productivity.
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Steven Lambert
Volunteer Relationship Manager
Steven helps develop long-lasting relationships that support, develop, and encourage business leaders to get the best out of our programmes.
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Sue Chellew
Finance Manager
Sue splits her time between the Click Start project which aims to get young adults into digital careers and the rest of her time spent producing our management accounts, budget holder meetings, pro bono calculations and audit work.